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Plastic Island, an interesting solution to the Great Pacific Garbage Patch


First, a little background.

Did you know that the North Pacific Gyre (gyre = a large system of rotating ocean currents), located in the northern Pacific Ocean, is amassing so much debris, that it’s called the Great Pacific Garbage Patch?  Due to the rotating currents, the debris will never reach land.

Scientists believe that the amount of garbage spanning the area of this gyre equals anywhere from the size of Texas to the size of all 50 States.  In numbers, some estimate the area to hold 225 million pounds of plastic waste.

Right, so where am I going with this?

(Cue music)

Recycled Island.  The idea (from The Netherlands), is to recycle all of the existing debris, and construct a sustainable habitat/island.

It’s really a cool idea.  I hope it’s feasible.

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Filed under: Business, Green, World, , , , , , ,

If you’re a big brand, and haven’t registered your .co extension…you may be outta luck


To keep up with the influx of individuals and/or companies registering new URLs,  or the lack of options for smaller businesses….  allow me to introduce you the newest web domain: .co

If the extension seems a bit familiar, it was once used as the country domain of Colombia.  Now, it has officially become an alternative to dot-com.

The issue here has to do with cybersquatting.  I myself, was unsure of the term, so here’s a definition:

Cybersquatting (also known as domain squatting), according to the United States federal law known as the Anticybersquatting Consumer Protection Act, is registering, trafficking in, or using a domain name with bad faith intent to profit from the goodwill of a trademark belonging to someone else. The cybersquatter then offers to sell the domain to the person or company who owns a trademark contained within the name at an inflated price.

Although

Many companies—especially those with recognizable brands—were quick to reserve their own .co sites during a “sunrise” period before they became available to the general public on July 20.

A lot of really large companies, ignored the debut, and are now sort of in between a rock and a hard place.  They can either ignore the fact that someone has purchased a domain name with their trademarked brand, or they can contact the individual and try to get it back.

Gannett.co and GeneralDynamics.co are now in the hands of David Stone of Warrenton, Virginia.-based Assurance Agency Inc. Redskins.co and WashingtonCapitals.co also belong to registrants who have nothing to do with the sports teams.

I guess time will tell…

Filed under: Business, Marketing, Random, Tech, World, , , , , , ,

Say goodbye to pencil sharpeners


To be honest, I’m not sure I remember the last time I used a pencil sharpener, or a pencil..for that matter.

This September, just in time for company’s yearly budget meetings… Sharpie (yes, the maker of those awesome little permanent markers), is going to debut their newest product – Liquid Pencil.

The pressurized liquid graphite was especially designed to write on paper and is erasable for up to three days, after which it becomes more permanent.

I’m usually not a sucker for new random products, but I’d be lying if I said I wasn’t going to go buy a Liquid Pencil next month.

Filed under: Business, Random, , , , ,

Either the marketing is really working, or Americans are becoming more health conscious.


For the first time EVER…wheat bread sales have surpassed white bread.

The best-performing breads are promoting credentials like “whole grain” and “natural,” sometimes asking consumers to pay more for those loaves. And it seems to be working. Breads with “natural” in the name, or grains visible through the packaging, are among the best performing at grocery stores.
Interesting that even in this economy, people are willing to shell out more for healthier bread.

Filed under: Business, Marketing, , , , , ,

If you can get movies in a vending machine, what’s so far-fetched about wine?


Two supermarkets in PA are going to test the ‘wine vending machine’ idea…if successful, 98 additional machines will be placed across the state.

How can this be legal?  What’s the catch?

After selecting your wine of choice, you insert your driver’s license into the machine (so that it can verify your age). Now, you may be thinking, like I was, that a computer within the vending machine would scan your license to verify age, like when you rent a movie at a Redbox, you scan your credit card, and it’s automatically charged. Well, if that’s what you were thinking, then you’re wrong.

Their identify is verified via video link by a member of the Pennsylvania Liquor Control Board (PLCB) who can see the customer in front of a camera installed in the kiosk.

This may be an interesting way to add jobs to the marketplace…

AND then

…customers must blow into a breathalyzer to make sure their breath-alcohol level is not more than 0.02, or just one-quarter the legal limit for driving. If it is, the sale will be denied.

I had no idea that the PA state government strictly controls the retail and whole alcoholic drink trade (apparently since 1933 – end of Prohibition), which makes it all the more strange that it is the first state to test this new concept.

Filed under: Business, Random, Tech, , , , , ,

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