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No press is bad…even for BP


On May 19th, an anonymous person decided to create a mock-BP twitter account, calling it @BPGlobalPR.  As of a moment ago, (yes, I just looked), this twitter handle has accumulated  33,756 followers….wait, it actually just increased to 33, 850 (Insane!?)

Basically it’s become a message board for people who want to vent about the current oil spill, in 140 characters or less.   BP doesn’t mind its existence.  The masses are loving it.  And yes, someone other than BP is profiting off of this, supposedly all the money is going to a non-profit.

In any case, you too can own a t-shirt, to mark this random occasion is social media history.

http://adage.com/article?article_id=144062

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Filed under: Business, Marketing, Random, Social Media, , , , , ,

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